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Highlights of the Week

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AI-Generated Video Ads Gain Traction
Amazon Ads Introduces AI-Powered Sponsored Campaigns
IBM Watson Marketing AI 2.0 Enhances Campaign Recommendations
Adobe Firefly Adds Predictive Copywriting 
Whitepapers

Unlock the Secrets to Smarter B2B Marketing

Discover how leading B2B marketers are turning insights into measurable results in our latest industry report.
Webinars

Mastering Excel-Based Reporting: Turning Spreadsheets into Strategic Powerhouses

Kevin Gibson highlights a fundamental truth in finance: without data, decisions are just opinions.
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AI Parity Set to Transform the SaaS Industry 

Demand Generation Trends for 2025

Recent Whitepapers
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Unlock the Secrets to Smarter B2B Marketing

Unlock the Secrets to Smarter B2B Marketing

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Why Cloud Migration Is Your Launchpad for an AI-Ready Future

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Unlocking Enterprise-Scale NiFi with Cloudera 

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Recent Webinars
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Mastering Excel-Based Reporting: Turning Spreadsheets into Strategic Powerhouses

Kevin Gibson highlights a fundamental truth in finance: without data, decisions are just opinions.
Transform Your Business with AI-Powered Solutions from ConRes and HPE
AI-Driven Customer Interactions: Transforming Collaboration and Retention 
AI Meets Sustainability: Why Your Infrastructure Strategy Matters Now
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AI-Generated-Video-Ads-Gain-Traction.
AI-Generated Video Ads Gain Traction
Tools like Synthesia and Pictory enable marketers to produce fully AI-generated video ads in minutes, lowering production costs and speeding up campaign testing.
Amazon Ads Introduces AI-Powered Sponsored Campaigns
Amazon Ads Introduces AI-Powered Sponsored Campaigns
Amazon Ads’ AI tools dynamically optimize sponsored ads in real-time, adjusting bids, keywords, and creatives for higher conversion rates across the marketplace.
IBM Watson Marketing AI 2.0 Enhances Campaign Recommendations
IBM Watson Marketing AI 2.0 Enhances Campaign Recommendations
IBM Watson Marketing AI 2.0 provides cross-channel suggestions, sentiment analysis, and predictive lead scoring, improving B2B campaign ROI.
Adobe Firefly Adds Predictive Copywriting
Adobe Firefly Adds Predictive Copywriting 
Adobe Firefly now recommends copy for marketing campaigns based on audience behavior and engagement analytics, helping marketers improve CTR and reduce creative iteration time.
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